20.01.2026
Fashion loves a comeback, but what about those pieces that never really leave? Like the polo shirt.
Long seen as a solid wardrobe staple, rather than a trend piece, the polo is quietly reclaiming its place in the fashion zeitgeist, popping up everywhere from work fits to relaxed weekend looks.
In a fashion world that can feel dominated by fast trends and overconsumption, there’s something refreshing about a piece with proven staying power.
It’s structured enough to replace a button-down but relaxed enough to feel effortless.
And there’s something uniquely Australian about the polo’s appeal.
It’s practical without being plain, polished without trying too hard.
It works just as well at the office as it does on the weekend.
Which is exactly why brands like Kidman have built an iconic reputation around getting this classic right.
Built on a legacy proudly Australian, Kidman extends beyond its much loved rural outfitting and town wear.
Kidman understands that clothes here need to earn their place in your wardrobe.
They need to be tough, comfortable and still look the part.
The brand is favoured by Olympians including Kyle Chalmers, Shayna Jack, Ariarne Titmus, Meg Harris, Jamie Perkins, Brianna Throssell, Bronte Campbell, Lani Pallister, and others.
Kidman’s take on the polo is all about refining it for real life and real Australian conditions.
Think breathable, soft cotton, durable construction and cuts that feel polished without feeling stiff.
In other words: a shirt that can handle rugged wear and still look good enough to wear out for dinner.
Whether you’re working outdoors, heading to the office, or meeting friends on the weekend, the same polo can carry you through with ease.
Kidman has leaned into the spirit of Australia Day with a colour range that mirrors the Australian flag: rich navy, crisp white and bold red.
It’s a simple detail, but one that feels on point for a weekend that’s all about gathering, celebrating and enjoying our glorious summer.
And this Australia Day, whether you’re heading out bush, staying close to home, or squeezing every last drop out of the long weekend, there’s something to be said for a classic that’s ready for whatever’s on the agenda.
Getting into the Australia Day spirit is not the only reason you need to buy these iconic polos right now.
Until February 3, Kidman is running a summer special promotion where you can buy any two polos for just $120.
Kidman Clothing is a proudly Australian brand with a heritage rooted in durable, high-quality apparel designed for life both in the rugged outdoors and the everyday city wardrobe.
Known for its iconic polos and workwear-inspired pieces, Kidman blends practicality with timeless style.
